by Christina Noll | Email Marketing
Thinking of you with warm appreciation and wishing you an abundance of health, happiness and prosperity this Thanksgiving!. We hope that you’re planning on relaxing over the upcoming Thanksgiving Holiday. Here at RootedELM we’ll be spending some time with...
by Christina Noll | Email Marketing
We’re all big soccer fans at RootedELM, so we are more than excited to work with former professional soccer player and coach Tim Twellman on his endeavor to help families of high school students make the ever-important college decision. Together, we’re...
by Christina Noll | Email Marketing
Welcome campaigns are a nice way of saying Hello to new subscribers, but they can be overly generic at times. The most enticing welcome campaigns are tailored specifically to a certain segment of your audience. They say, “I wrote this message especially for...
by Lisa Wester | Email Marketing
You know the old saying, “An ounce of prevention is worth a pound of cure” ? Well, it turns out our mothers were right. This is especially true when it comes to importing text for your email marketing in ExactTarget. The few seconds you spend converting...
by Christina Noll | Email Marketing
The results are in and the Prevent Child Abuse Kentucky Re-engagement campaign was a huge success! Last summer, we worked with PCAK to clean up their existing mailing list and supply targeted information to their audience, with a goal of increasing the open rates and...
by Christina Noll | Email Marketing
Hyde Park Jewelry can add sparkle to just about any special occasion but Valentine’s Day may be one of our favorites. We’re in love with how their Valentine’s Day series turned out. We talked to our client Molly Wojcik, Interactive Marketing Director,...
