by Christina Noll | Branding
We’ve been working hard to help our clients at A&W Restaurants, Inc. as they move forward with a complete rebranding and re-engagement with their customers. We want to share this experience and the insight we’ve gained through the process. Background...
by Christina Noll | Branding
If it was 2009, this might be a blog post about how your business needs to have a social media presence. But we’re way past that, right? Most businesses now have a Facebook page, and many are using Twitter and even Instagram, Pinterest and (gasp!) Tumblr to reach and...
by Lisa Wester | Branding
As we move toward a new year and New Year’s Resolutions I wanted to share a program that is working great for my team. It allows seamless collaboration leaving an environment of accomplishment and success. Preparing for content can be daunting, especially when...
by Lisa Wester | Branding
Hello. I have to say the past few weeks have been a whirlwind. Not only have I finalized a brand image for RootedELM, but business cards, note cards, letterhead, and a layout for proposals, samples and contracts. Listening to my audience to voice their opinion on...
by Lisa Wester | Branding
Hello again. Last week I shared my new company name and it’s reason for existence. This week I have logo samples to share and look forward to your input. View the Samples » Gemma Parenti, Owner / Graphic Designer at Parenti Studio in Chicago, graciously took...
by Lisa Wester | Branding
Welcome to Rooted ELM, a customer-centric company. Let’s just word-play for a moment: engagement, email, experience, education, loyalty, listening, logic, marketing, mobile, management, measurement, metrics, momentum, movement, mentor and most importantly, mom....
