by Christina Noll | Content Marketing, Social
If you’ve been following RootedELM on Facebook, Twitter or received our email newsletter, you’ve probably noticed our Email Design Tips each Tuesday, and our Content Marketing Tips each Thursday. After talking to our audience, we discovered the bite-size...
by Lisa Wester | Content Marketing, Email Marketing
Some of the best creative comes out during the holidays. In the spirit of the season, our team has pulled together a few emails we’ve admired over the past few weeks. Lisa Wester - Chief Engagement Officer, Content Marketer Right – Patagonia & Below...
by Lisa Wester | Email Marketing
A visual image can tell a greater tale than looking at a variety of spreadsheets or paragraphs of text. In the case of email marketing, using a dashboard is a good way to notice trends of key performance indicators (KPI’s) such as subscriber growth, engagement...
by Lisa Wester | Content Marketing, Email Marketing
As we near the season of Thanksgiving it’s a beautiful thing to witness the change around us. The leaves are turning, the moon is bright, the chill in the air, the roar of the crowd in the stadium and the taste of pumpkin filled treats everywhere. I’m thankful....
by Lisa Wester | Content Marketing
“You have to be uncomfortable in order for change to happen” — when I heard my yoga instructor say this last week I was immediately struck by its truth. I am uncomfortable right now. RootedELM, as a whole, is uncomfortable. And we are also on the...
