by Lisa Wester | Content Marketing, Email Marketing
As we near the season of Thanksgiving it’s a beautiful thing to witness the change around us. The leaves are turning, the moon is bright, the chill in the air, the roar of the crowd in the stadium and the taste of pumpkin filled treats everywhere. I’m thankful....
by Lisa Wester | Email Marketing
Using surveys accomplishes two things in an email – it entices the subscriber to engage, which aids in delivery of future emails, and it enables you to obtain simple feedback from your audience. We’ve been trying something new lately and have two clients...
by Christina Noll | Branding, Content Marketing, Email Marketing
In our continued Template Talk series we’re focusing on WYSIWYG email templates. These are the templates you find in your email service provider already coded ready for you, eliminating the need of HTML knowledge. While these can make it easy for your team to quickly...
by Christina Noll | Branding, Content Marketing, Email Marketing, Social
Fact: compelling content must be both strategic and creative. Sometimes, okay rarely, one person can deliver both. More often, it takes two or more people working together to make great content come alive. Synchronicity. The best creative content in the world means...
by Christina Noll | Content Marketing, Email Marketing
Memorial Day weekend officially marks the beginning of summertime, and with that comes many changes in our personal lives–end of school for kids, vacation season, family reunions and more time outdoors. Summer can also affect the way we do business. Here are...
by Lisa Wester | Branding, Content Marketing, Email Marketing
Great minds think alike! I’ve been working on this blog post for the past few days but have had it top of mine for a while now. Today, a post from Litmus on Twitter caught my eye: they published a similar blog post yesterday titled What is an Email Template? I...