by Christina Noll | Email Marketing
As a marketer, you might shy away from sending out an email campaign on a major holiday. After all, it is reasonable to assume that most of us aren’t firing up the laptop on a day made for celebrating with family and friends. However, in an increasingly mobile world...
by Christina Noll | Branding
You may remember a few weeks ago when we introduced you to The College Program, and talked about the comprehensive email campaign we’ve created to gain new subscribers as well as nurture existing clients. Want a quick refresher? Check out the post here. In order...
by Christina Noll | Email Marketing
We’re all big soccer fans at RootedELM, so we are more than excited to work with former professional soccer player and coach Tim Twellman on his endeavor to help families of high school students make the ever-important college decision. Together, we’re...
by Christina Noll | Branding
We’ve been working hard to help our clients at A&W Restaurants, Inc. as they move forward with a complete rebranding and re-engagement with their customers. We want to share this experience and the insight we’ve gained through the process. Background...
by Christina Noll | Email Marketing
The results are in and the Prevent Child Abuse Kentucky Re-engagement campaign was a huge success! Last summer, we worked with PCAK to clean up their existing mailing list and supply targeted information to their audience, with a goal of increasing the open rates and...
